TAG | cheap search engine optimization
6
Search Engine Optimization Tips – Anchor Down
0 Comments | Posted by cashschool in search engine optimizing
This weeks installment of Search Engine Optimization Tips focuses on properly using anchor text. The basis of anchor text is very simple to understand but is the most important part of backlinks.
Search Engine Optimization Tips – What are anchor links?
When there is a link on your page or another page, how does a search engine correlate that link to a specific keyword?
Anchor links are search engines most important tool for determining what keyword that link relates to.
When you type up a post and say the post about cheap search engine optimization, you’ll want to link to that specific word. Notice I just did it there? Now whenever a spider crawls my page, they’ll see that link right there and see the links anchor text is “cheap search engine optimization.”
If you’re lucky enough to have someone with a high PR site linking a highly sought after keyword to your page, that will add tons of what I like to call “link roids” to your page. Link roids strengthen your sites presence among search engines to the links you’d never believe.
Search Engine Optimization Tips – How to get Link Roids through anchor text
Want to know one of the most easiest ways to get anchor texts from a high ranking site?
- Do a search for the keyword you’re after.
- Go through the first page of the search engine results until you find one with a comment section on that particular page.
- Where it says “Name”, type your keyword and put the URL of the particular page of yours that is triggered towards that keyword in the “Website” box.
- Add a comment which will be informative, original, and insightful.
search engine optimization tips
Be Careful: Some webmasters recognize this trick and will reject your comment, so choose wisely when doing this.
Search Engine Optimization Tips – Warning
Do NOT spam the internet with the same keyword. If I went to 1,000 blogs and on each one of them I commented with the name “cheap search engine optimization” and the same URL, my site would be flagged and this would prove useless. If you want to get your site de-indexed, this is one of the quickest ways to have it done!
Check out my review on Bookmarking Demon – which is designed to help get website owners valuable backlinks using various methods.
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11
7 things a Top Ranking site doesn’t want you to know!
0 Comments | Posted by cashschool in search engine optimizing
While many webmasters main goal is to achieve that first page, top rank notch on search engine results, they are discouraged by the misunderstood belief that it’s nearly impossible to achieve number 1 rankings on most keywords. Disregard anything you heard before about not even trying to tackle first page ranked sites as I’m going to give you the 7 things a top ranking site doesn’t want you to know!
Top Ranking Site Secrets
- They can be taken over: Most sites that are ranking high on SERP’s are only there because of their age. Have you ever done a search and the first result is one of the most hideous pages you ever been to? Stupid and pointless glittery graphics all over the place, multi-colored and overly enlarged Comic Sans font, not to mention, elementary information. Those sites are only there because of their age, nothing else. Even a bottle of rotten grapes will catch eyes if its been aged for 20 years, doesn’t mean its good. So remember, with hard and persistent work, the top ranked pages can be overcome.
- Their site isn’t even 100% SEO optimized for that keyword: Most of your niches, the top ranking sites don’t have their site optimized for that keyword. If you’re going after a particular niche, your URL will contain that keyword in it, an aspect that the top sites rarely have. Remember, you’re looking to go after a micro niche, so you’ll have an immediate advantage. Go ahead and look at any site relating to the keyword you’re after, there aren’t any articles submitted to article marketing sites on it, keywords aren’t stylized as much, and the keyword usage rate isn’t as optimized as it could be.
- They more than likely weren’t planning to rank for the keyword: Type in a long tail keyword into a search engine. Most of the top ranking sites have no idea they are even on the first page for that particular keyword. That allows you to take advantage of that by making that your target keyword if the circumstances are beneficial. By that I mean, if the long tail keyword is only searched for once a month, move on. If the keyword returns 1,000 plus hits a month according to Google and/or Micro Niche Finder, you can make that keyword your URL and one up a site.
- Page Rank fluctuates and top sites are too lazy to maintain it: Nothing in life is forever. That especially applies to Page Rank (PR). Google is constantly updating it’s PR formulas, lowering and raising pages PR statuses. In order to maintain that high PR, websites have to have a constant presence in the niche community of that keyword. They have to maintain one way links from other high ranking sites. Now, most of these top rank sites have hundreds, maybe even thousands of individual pages, posts, blogs, etc. Do you think they can truly devote enough time or money to each page to maintain its SERP’s?
- They don’t implement a link building program: Following up on the previous element, these sites can’t implement a link building program for every page they’ve got. In my previous post on Cheap Search Engine Optimization, I talked about the need to become a pronounced figure in your niche community. Comment on blogs, post articles to article submission sites, volunteer to post for another website in exchange for a back link. All of these things give you one way back links that enhance your Page Rank and make your site more popular. Most of these sites don’t do that because they base all of their Search Engine Rankings on the age of their site and don’t have the time or resources to link every page.
- Comments are their greatest method of updating content: While people like you and I whose sites are relatively new have to constantly update our page with long, educating, and engaging articles, these top ranked sites only have to put a few paragraphs on the keyword their targeting and sit back and allow the 1,000’s of followers they have flood their pages with content in the form of comments on the post. So, to counter that, either come up with more engaging and/or controversial articles or write an article where as you say that the webmaster of that page is wrong. Then go to their page and write a comment saying that you disagree with what was said and link to your article there. Promise you many of the sites hardcore followers will flood to your page to find out what the hell you’re talking about and voice their opinions. If they bash you, don’t delete the comment, you’ll soon have followers who will believe you and a debate will develop right on your article.
- There is no magical formula: I know some of you think that these top sites have done something unknown to anyone else or they’ve perfected every single factor that pertains to SEO. This is not the case, you can easily take over these sites and become the dominant figure in your niche, I have faith in you. I’ve done it, and so can you. It’s very easy to accomplish, just takes some work, but it’s worth it in the end!
If you want to know more techniques that a Top Ranking Site doesn’t want you to know that will help boost your traffic dramatically, Dave Kelly, a veteran and well known SEO expert has created a program just for you! This program will help you rank first for even the most widely searched and highly competitive keywords! If you are like me and are tired of being beat out in search engine rankings by sites of lesser quality and you’d like to learn about his secrets, then check out Dave Kelly’s The Ultimate Search Engine Loophole where he shows you actual proof of its effectiveness.
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24
Cheap Search Engine Optimization (Part 2)
0 Comments | Posted by cashschool in Quick Cash School Success Steps System
Continued from Cheap Search Engine Optimization
We’ll continue our discussion about Cheap Search Engine Optimization by discussing deep linking.
Deep Linking
Although we never truly know what aspects of web site SEO is given the most weight when it comes to SERP’s (Search Engine Ranking Page), the talk around the water cooler has been that deep linking has slowly moved its way up the list of importance.
Deep linking is linking by other pages to pages deep in your site. For example, if a page was to link http://www.quickcashschool.com on their page, by today’s rumors that wouldn’t serve as much importance as a site that links to this exact article, http://quickcashschool.com/cheap-search-engine-optimization-2. Kind of get the objective? Since deeper sites are more specific, linking to them will help search engine users pin point more accurately what they are looking for. What did you just say Will?
Its basically like this, I’m searching for information on Willie Mays’ rookie year statistics. Now you have a site that has baseball statistics for a variety of players and even has every detailed statistic for Willie Mays’ rookie year from batting average down to on-base percentage to fielding percentage. However, no one has ever linked to that direct page, instead they’ve linked to your home page. Now your competitor doesn’t have as much a detailed list of statistics as you do on Willie Mays but he does have a high Page Rank site pointing to that specific site. That gives him more link strength and will probably cause his site to come up before yours in SERP’s
It is easy to maintain your advantage over other sites when it comes to deep linking. When participating on blogs, forums, posting articles, etc., when the site asks for your URL post the URL of an article on your site that is the most closely related to the site you’re hoping to get a deep link from. If there was a blog talking about cheap search engine optimization or web site SEO in general, I’d post a link to http://quickcashschool.com/cheap-search-engine-optimization to gain a more specific approach to link building.
I can do it myself, or I can provide such high quality information that my viewers will want to share the information with the world. They do that by posting my links on social networking sites. At the bottom of each page, I’ve got a bunch of buttons that allow you to post the particular article on a social networking site. By doing so, I receive a deep link on an extremely high Page Ranking site.
Robots.txt file
A robots.txt file essentially gives permission to search engines to index your site. The robots.txt file will have commands in it that can be highly specified or can allow all search engines to crawl and index your sites contents.
To allow all search engines to crawl and index put this code into your robots.txt file:
User-agent: *
Disallow:
To get more specific, read this posting on codes from OutFront.net
Get an XML Site map
If you’re a Build a Niche Store user then you can get a site map from the Niche Store Builder for free. If you’re a WordPress user, the plug-in, Google XML site map is a great site map generator.
A site map is an easy way for search engines to check for updated content. It is basically an outline of your entire site for the robots to look at. When a new article is posted, your site map is updated and sometimes even alerts robots of the update.
Probably the most important aspect in obtaining cheap search engine optimization would be keyword density.
Keyword density
You can have all of the aforementioned check points done to a T but if your keyword density is lacking or over abundant, your SERP’s will be hurt dramatically. When I say keyword density, I’m talking about the amount of times your actual keyword is present in your articles. My general rule of thumb is to have the keyword in the beginning of the article and within the last 50 words of the article, also have it present 5-7 times for every 300-1000 word article. Anything more add one (1) keyword per 500 words. In addition to that, have approximately three (3) of your keywords in bold or italicized style. Search engine robots look for phrases (your keywords) that are the most present in the article along with styled (bold or italicized) words. So, if you have a keyword that is the most present phrase in the article and styled, you’ll have a leg up on getting ranked.
Once you’ve accomplished this, you can use Web CEO to analyze your pages and see how a search engine would view your page. I explained more about Web CEO in my earlier post on internet marketing.
Well, until I write a book about web site SEO, this is my basic crash course on cheap search engine optimization, now lets move on to the next step.
Quick Cash School Success Steps System next step:
Make Me Money with eBay Affiliate Program
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22
Cheap Search Engine Optimization
0 Comments | Posted by cashschool in Quick Cash School Success Steps System
If you have any experience in internet marketing or website hosting, you know its tough to come across a cheap search engine optimization company. I remember getting quotes in upwards of $1,700 for web site SEO alone! These guys promise you first page rankings in search results and a greater Page Rank (PR) in just a few short weeks. I equate this SEO company market with the auto mechanic market. When something goes wrong you bring it to the mechanic, he gives you the run around about how long and how much work it took to get the job done in order to constitute the cost. Once you learn about car maintenance and how to repair cars, you quickly learn the job was a lot easier then the mechanic perceived it to be. I kind of feel the same about web site SEO but it definitely is a lot more time consuming and patience is key for this.
Cheap Search Engine Optimization Made Simple
I’ve actually created a couple of sites where I’ve spent absolutely nothing on search engine optimization. What can I say, I was broke and necessity is the mother of all invention. Those sites didn’t do as well as the ones I spent a little money which therefore made me focus this post on cheap search engine optimization. As I said in the last post, search engine optimizing, there are basic things you can accomplish to get your site noticed by robots but now its time to get into the grit and grime of it.
Page Rank is your guiding factor
Google’s Page Rank has become probably the premiere indicating factor of how well a site is optimized for search engines. It will usually take a properly developed site around 6 months to gain a page rank of 2/10 (2 out of 10). So, my site began in August, 2009, if I don’t have at least a ranking of 2 by February 2010, I’m obviously not qualified to talk about this if I can’t even get my own site ranking well.
The reason it takes so long to develop a Page Ranking is that Google wants to make sure your site is established. If they immediately gave a strong Page Rank to a brand new, month old site, any one could just create a site, leave it alone and establish superiority in that niche.
Keep your content fresh
If you take away one thing from this site, it is keep your content updated and fresh! Search engines love ORIGINAL content. This whole article spinning craze black hat web site SEO to me. The way technology goes, I’m sure they will soon enough find a fool proof way to determine the originality of the content. I love talking about the money making possibilities that are out there and this allows me to constantly write interesting and educational articles which will hopefully help you one day. Also, keep your content related to your keywords, the crawlers have an ability to relate your keywords and tie it into your whole page to get not only a micro view of your article but an overview of your site.
Article Submission Software
Brad Callen’s Article Submitter Software allows you to write an article and submit it to hundreds of ranked sites. I started off using the free version until I made enough to upgrade to the paid version, the difference is great! Also use the two most prominent article submission sites, eZineArticles.com and GoArticles.com These article sites allow you to post your link either within your article or in a resource box. Since these sites are crawled more often then your less established site, the search engines will crawl your article and notice your link in an article and give it some link roid’s (strength of your site).
Back Links and one way linking
Those sites that you submitted your article to with a link on your page are usually high ranking (4 or better) sites. Google has a Page Ranking formula they follow which has a strong focus on back links. A back link is basically a “reference” to your site. One of my favorite ways of getting back links is by participating in blogs and forums related to my keywords. If a page with a high Page Rank puts a link on their site that points to your page (one-way linking), that gives your link strength (link roid’s), because it came from a well established, and hopefully reputable site. If you’re constantly getting links from de-indexed sites or 0 PR sites, chances are you’re not going to be helping yourself and could be hurting yourself. So make sure, if you’re exchanging links, its coming from a strong and reputable site.
Once you have an established site, you will quickly notice owners from other sites will ask for you to participate in their site. Either by posting an article or voicing your opinion, etc., in return for this favor you can ask for a one way link to your site from the site you’ve posted on. If you’d rather ask to be paid instead of having a link, you can try, but my opinion is, in the long run you’ll make more money by establishing links. So when you go to Google or Yahoo and type link:yourdomain you will hopefully have a large list of results for pages pointing links at your site.
Is this cheap search engine optimization cheap enough for you yet?
Once you get used to this stuff, it will all get a lot easier. The first time around it is a daunting task and will take a little while to achieve results but will all be worth it. As I originally said, we want to make your web site SEO process seem as natural as possible to prevent any problems with search engines. Sometimes, using cheap search engine optimization actually helps you achieve that natural look. The reason for this is because since you are going at your own pace to handle these things and not having either a team of people forcing your site links all over the internet, you don’t have to worry about the dreaded SPAM label. Instead, you’ll have natural and cheap search engine optimization.
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